Messenger was impacted by new privacy rules in Europe from Dec 16. Now, all Messenger features are being re-opened again. A change-log with updates is available below. April 13, 2021: limitations canceled All previous Messenger changes and limitations are reverted by Facebook. This means that all Shopify merchants and Facebook users from the 30 European… Continue reading Messenger & Privacy Updates for Europe [April 2021]
The 2020 Holiday Guide to Facebook’s Click to Messenger Ads
In this Maxwell holiday guide, you’ll learn how Click to Messenger Ads can increase your Black Friday and Cyber Monday sales. Follow our 3 steps to go live with Click to Messenger Ads and boost your return on Facebook ad spend (ROAS) by 3-5x.
How to Boost Shopify Store Conversion Rates?
In our eCommerce age huge traffic to a website is excellent. Yet, if those visitors do not convert, you won’t generate any sales. But what if you could convert your site’s visitors to actual customers and make a great profit? Stay with me, and I will show you how to increase Shopify conversion rates with simple yet powerful tactics.
24 Shopify apps om meer omzet met je webshop te genereren [2019 Versie]
Deze apps helpen je om jouw webshop te promoten, converteren bezoekers naar klanten, maken het mogelijk om op meerdere kanalen producten te verkopen en belonen loyale klanten. Installeer ze vandaag!
21 Shopify Apps to Increase Sales [2019 Version]
These apps will help you promote your store, turn visitors into customers, sell across channels and reward customer loyalty. Install them today!
Email vs Messenger: what is the best channel for your webshop?
For a decade email has played a crucial role in the world of online marketing. As marketing channel email has the highest ROI and most likely is a crucial part of your webshop’s marketing strategy. However. No single marketing approach can remain unbeaten. Consumer behaviour is constantly changing and new ways of communicating help people… Continue reading Email vs Messenger: what is the best channel for your webshop?
3 lessons from building a Shopify App
At Maxwell, we are building a messaging platform and have helped Dutch Railways, Hellofresh and Takeaway launch a conversational experience for millions of customers. Since late last year, we worked on a conversation builder to let anyone roll out the same type of experience for their customers. During our planning sessions we had a dreadful… Continue reading 3 lessons from building a Shopify App
Introducing Facebook Messenger Marketing for Shopify Stores
In this step-by-step guide I will explain how to get started with the number 1 use case for Messenger marketing: cart reminders. If you run a Shopify store and want to come out ahead as the world moves away from email & mobile browsers and towards messaging apps, then this guide is for you. Read… Continue reading Introducing Facebook Messenger Marketing for Shopify Stores
The Ultimate Guide to Messenger Marketing
Growing a personal shopping service through Facebook Ads from zero to a multi million-euro revenue figure taught me about the key challenges of mobile marketing: 40% of consumers abandon a site that takes more than 4 seconds to load. 26% say its difficult on a smartphone / tablet to compare products / retailers and get… Continue reading The Ultimate Guide to Messenger Marketing
What most bots lack
Today’s landscape of bot solution providers and platforms can be overwhelming. If you’re simply trying to understand the nuts and bolts of building a bot, then take your pick. Once you’ve understood the basics — eg decision trees, webviews, entities, intents and context — then you’ll get to a point where deriving value for customers becomes essential. The only… Continue reading What most bots lack
